“It takes a village to raise a child? It’s going to take a park system to keep your child healthy,” Allison Diego says. “Over the course of four years, we started seeing our data and numbers change. A lot of the kids that were overweight or obese were actually losing weight. The healthy kids that were already active and already in our parks were maintaining weight.”
Diego founded Playorities, a Gig Tank 2014 startup creating a software solution to help pediatricians “prescribe” parks programs for overweight children, help parents, docs and parks find each other, and get insurance companies to pay for after-school activity programs, just like they do now for senior activities and Weight Watchers.
I profiled Diego’s company in my July 17 Chattanooga Pulse column.